The Igloo MaxCold Latitude 100QT Cooler is a great addition to have for all your outdoor events/camping and fishing trips. The MaxCold Cooler has a foam insulated lid and body which provides up to 5 days of ice retention performance at 32° Celsius, which means more time can be spent enjoying the outdoors and less time needed to worry about emptying the cooler out as contents remain at the perfect temperature. Non-slip comfort grip swing-up handles add comfort and improved grip in wet conditions and also make it more comfortable for your hands when moving the cooler around. A molded fish ruler is placed on the exterior of the cooler to help you measure your catch if you are out fishing whilst four dual-sized draining cup holders placed in each corner, keeps your beverages within arm's reach. Cool Riser Technology elevates the cooler from hot surfaces for improved cooling performance.